Joined: 20 Feb 2010
Location: Yorkshire, UK
|Posted: Mon Sep 27, 2010 8:38 am Post subject: Google Maps - multiple locations
|This is a question I continually get asked. Hoping you guys can come up with a few smart techniques
As a UK local business getting found in Google, you register at Google Places
http://www.google.com/local/add/businessCenter?pli=1. If you are an accountant in Bournemouth, Google determines the closest town from your postcode & phone code ie Bournemouth and determines what you do from the category you are registered under ie accountant.
Thats fine if you're a shop and only doing business in that town
The dilemma of many I meet is how to get found in neighbouring towns
eg "accountant Poole"
My only suggestion, which is untried, is to get a second addresses in Poole which acts as a second office then create a new registration in Google Places for this new location.
Downside is it may cost money
Also as competitors come into Google Places and get reviews to boost their standing, the "accountant Poole" entry may struggle to compete without constant attention.
Equally a problem with the Poole entry is that Google will cross check all other entries for the business in Google eg directories and find they all point to Bournemouth so giving the Poole entry no authority.
Any other bright ideas on how to handle this one?
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